Lecture 7 - Social Media Marketing Strategies

Lecture 7 - Social Media Marketing Strategies

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Social Media Marketing

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Welcome & Introduction

Lecture 1 - What is Social Media?3

Lecture 2 - What is Social Media Marketing?2

Lecture 3 - Why is SMM Important?1

Lecture 4 - Social Media Marketing Activities1

Lecture 5 - Social Media Marketing Process Model

Lecture 6 - Top Social Media Platforms1

Lecture 7 - Social Media Marketing Strategies1

Lecture 8 - Setting the Objectives

Lecture 9 - Know Your Audience

Lecture 10 - Know Your Competitors

Lecture 11 - Selecting the right platform1

Lecture 12 - Build Your Initial Presence

Lecture 13 - Creating Calendar - Running Ads - Testing Ads