Human resources are considered the biggest asset of an organisation and the main reason is that humans (employees) in an organisation are the sustainable competitive advantage. Sustainable competitive advantage is superior to competitive advantage due to the fact that it can not be copied by others. In the list of sustainable competitive advantages, you will always find human resources at the top of the list. But the same humans (employees) can be the biggest risk for an organisation if they are not managed properly. That is why understanding human resources management is inevitable.
This course is a perfect course for those who want to learn some of the basics of human resource management, specifically from a retail perspective. Many interesting topics are included in this course that will enhance your understanding of the topics related to human resource management.
The following topics are covered in this course for you:
- Introduction to HRM
- Competitive advantage vs sustainable competitive advantage in HRM
- Objectives of HRM
- Performance measures in HRM
- Challenges in HRM
- Issues in HRM from a retail perspective
- Designing organisational structure
- The organisational structure in retailing
- Small vs Large organisations
- Centralised vs decentralised management
- Winning the employee talent war
- Employment Marketing
- Talent Development
- Motivating talent
- Retaining talent
- Legal issues in retail HRM
As you can see, all the topics covered in this course are of prime importance. I am confident that after attending this course you will learn something new.
So, what are you thinking? Just enrol in the course and see you inside.
Cheers!
Dr. Jan
What you’ll learn
- Basics of Human Resource Management
- Human Resource Management from a Retail Perspective
- Difference between competitive advantage and sustainable competitive advantage
- Understanding different retail organizational structures
- How to win talent?
- What is Employment Marketing?
- How to develop, train, and motivate employees?
- How to Retain Talent?
- Legal issues in retail HR
Are there any course requirements or prerequisites?
Who this course is for:
- Business Administration Students
- Marketing Students
- MBAs
- Retail Executives
- Business Managers
- Business Owners
